Sidekicks runs paid media for Shopify brands doing about $1M and up, starting with one platform, Meta or Google.
A month includes up to ten ad variants live, two campaign builds, weekly optimization, and the tracking fixes that make Ads Manager and Shopify count the same purchases. From $4,500 a month, flat, for spend up to $50,000 a month, on a six-month retainer.
Tracking is fixed in the first two weeks, and the first creative test reads by day thirty.
- From $4,500 a month, flat
- Spend up to $50,000 a month
- Tracking fixed in two weeks
The symptom
Your CAC has climbed for four straight months and your ROAS still looks fine in Ads Manager. That gap is usually attribution, meaning which channel gets credit for a sale, not performance. Meta is counting some purchases twice, which is why the return reads better in Ads Manager than in Shopify.
What we do about it
We send the purchase data to Meta from your server instead of the browser, and we tag each order so it counts once.
That usually closes most of the gap.
Once the numbers agree, the spend decisions get easier, because you are scaling against real return instead of an inflated one.
What Meta ads management for Shopify includes
- 01
One platform to start. Meta for most Shopify brands, Google when search demand is already there.
- 02
Up to ten ad variants live at a time, with a new test every week.
- 03
Two campaign builds a month, for a launch, a promotion, or a new audience.
- 04
Weekly optimization and budget moves, with a note on what changed and why.
- 05
Tracking fixed first: purchase events sent from your server and deduplicated, so the account reports the same orders Shopify does.
- 06
A monthly report in blended CAC, meaning total marketing cost divided by all new customers, and MER, meaning total revenue divided by total ad spend, next to the platform numbers.
Price
From$4,500a month
Flat for spend up to $50,000From $4,500 a month, flat, for spend up to $50,000 a month. Above that, the retainer is scoped to the account. We do not charge a percentage of spend, so the fee does not rise because the ads worked.
See all pricingTime to first number
Weeks one and two are tracking and account structure. The first creative test launches in week two and reads by day thirty. Ninety days is when you judge the account, because that is three full test cycles.
- Weeks 1 and 2Tracking and account structure
- Week 2First creative test launches
- Day 30The first test reads
- Day 90Judge the account after three full test cycles
What we need from you
- Admin on the ad accounts and Shopify
- Creative assets, or the content retainer running alongside
- The number you measure by, agreed on the first call
- Thirty minutes a week
Questions founders ask about Meta ads agencies
01How much does a Meta ads agency cost for a Shopify store?
Published rates run $3,000 to $15,000 a month, or 10 to 20 percent of spend. Sidekicks is $4,500 flat for one platform up to $50,000 in monthly spend.
02What is the minimum ad spend?
The retainer makes sense from about $15,000 a month in spend. Below that, the fee is too large a share of the budget, and we will say so on the first call.
03Do you make the ads?
Testing is inside this retainer. Production is the content retainer, which runs alongside this one or inside the full system.
04Which platform first?
Meta for most Shopify brands. Google first if branded search is already carrying the store.
05Can you take over our existing account?
Yes, we rebuild the structure inside it rather than starting over, so the history and the pixel data stay.
Ready, player two
See your next six months before you spend a dollar.
The plan is the proposal, so you know exactly what we would do and what it costs before you decide anything.
- 1Tell us your store, your ad spend, and your list size.
- 2We build your six-month plan from the outside, with no logins.
- 3We walk you through it on a call, with the price included.