Sidekicks runs paid media, email and SMS, content, SEO, and the store for Shopify brands whose marketing has outgrown the people running it.
A single channel starts at $4,500 a month. The full system runs $15,000 to $20,000 a month, set by scope. Every retainer is six months, because flows, creative tests, and attribution fixes need that long to produce a number you would make a decision on.
Fees are flat. We do not charge a percentage of ad spend, so the fee does not rise because the ads worked.
Our retainers make sense from about $1M in revenue. At that size a brand is usually spending $15,000 a month or more on ads or has an email list past 20,000 profiles, and one person is covering all of it.
Below that, the calculators and the resources are free, and the growth plan is open once the numbers are there.
| Service | What a month includes | Price |
|---|---|---|
| Email and SMS | Eight campaigns and two SMS sends, one flow built or rebuilt, segmentation, and a report that shows email as a share of store revenue. | From $5,000 |
| Paid media | One platform to start, Meta or Google. Up to ten ad variants live, two campaign builds, weekly optimization, and the tracking fixes that make Ads Manager and Shopify count the same purchases. Flat for spend up to $50,000 a month. | From $4,500 |
| Content | Twelve short-form videos, one half-day shoot, ten edited product photos, eight image ads, and posting and scheduling for the videos, with a monthly content report. | From $7,500 |
| SEO and AI search | Technical fixes, two articles or collection rewrites, four links, and the structured product data that gets your products cited in Google and ChatGPT answers. | From $5,000 |
| The full system | All four channels plus one CRO test or page on the store each month, run by one team with one report and one number. | $15,000 to $20,000 |
Prices current as of October 2026.
Scope sets the price inside the range. A $1M brand with one Meta account and a 15,000-person list needs less of a month than a $5M brand running Meta, Google, and TikTok with a 200,000-person list, and the retainer reflects that.
Each retainer carries the allowance in the table. Work past the allowance is quoted before it starts, so the invoice matches the scope you signed.
A founder or one marketer is covering everything. Klaviyo is running the flows it shipped with, a freelancer runs the ads, and nobody has agreed on which number matters. These brands start with one channel, usually the one that is bleeding, and add the next when the first number lands.
There are two to four people and real ad spend. Ads Manager and Shopify disagree about what the ads produced, the ads that worked in spring have stopped working, and email has sat near 15 percent of revenue for a year. These brands start with the full system at $15,000, because the problem spans the channels.
There is an in-house team, and it needs creative volume, paid scaling, and retention work it cannot staff. These brands run the system at $20,000, or two channels, scoped as an extension of the team.
| Project | What it covers | Price |
|---|---|---|
| Brand identity | Discovery, positioning, messaging, visual identity, and guidelines | From $10,000 |
| Positioning and messaging only | The positioning and messaging work on its own, three weeks | From $4,000 |
| Brand refresh | The visual work for an identity whose positioning holds, four weeks | From $6,000 |
| Shopify theme build | A theme designed and built around your products, four to six weeks | From $15,000 |
| Custom or headless build | Subscription logic, bundles, integrations, eight to twelve weeks | From $25,000 |
| Landing pages | Built for a campaign, with the tracking in place | Quoted by the page |
| Maintenance | Theme updates, app changes, new sections, and fixes after a build | $750 to $1,500 a month |
A store built by the people who run your paid and email is the reason to buy both from one team. The tracking is in the theme on day one, and the landing pages are built for the campaigns that will send traffic to them.
A rebuilt abandoned cart flow shows revenue in its first thirty days.
Creative tests take three rounds to find a winner. Attribution fixes, meaning the work that makes Meta and Shopify count the same purchases, take a full quarter before the before-and-after is clean.
Six months is the window in which the number becomes real.
Month-to-month engagements end right before the proof arrives, and we would rather not sell those.
Jeremy runs the relationship and Jimmy runs the work, from the first call through every month after. The specialists on your account are named before you sign, and they do not rotate.
We build in your Klaviyo, your Meta, and your Shopify, so there is nothing to migrate because nothing was ever ours.
The retainer is the fee. Ad spend, Klaviyo, and any apps are billed to your own accounts at cost, with no markup. Two things sit outside the retainer: work past the allowance, which is quoted first, and a build or brand project, which is priced on its own above.
Across agencies that publish prices, a single channel runs $3,000 to $7,500 a month and full service runs $5,000 to $20,000 and up, and many charge 10 to 20 percent of ad spend on top. Sidekicks starts at $4,500 for one channel and $15,000 for the system, flat.
No, the fee is flat and set by scope. It does not rise because the ads worked.
Six months on every retainer, for the reason above.
Start with that one. Adding a channel later is a scope change on the same contract.
No, the first month includes the audit, the tracking fixes, and the plan inside the retainer.
Admin access to Shopify, Klaviyo, and the ad accounts, the product and brand assets you have, and thirty minutes a week.
The plan is the proposal, so you know exactly what we would do and what it costs before you decide anything.